Join us in this inspiring episode as we follow the journey of Michael Levine, a seasoned ghostwriter with over 35 years of experience. Michael's career took an unexpected turn from being a lawyer to leaning into his passion in writing. His unwavering persistence, ability to learn from failures, and commitment to his goals led him to a thriving career as a ghostwriter. This episode provides valuable insights into business, the challenges faced along the way, and the determination required to turn dreams into reality.
Key Discussion Points:
- Unexpected Career Shift: Michael's journey from law school to ghostwriting.
- Overcoming Challenges: The financial struggles and obstacles he faced along the way.
- Persistence and Pursuing Dreams: The importance of not quitting, even in the face of failure.
- Learning from Successful Mentors: Gaining valuable knowledge from working with highly successful individuals.
- Understanding the Client's Vision: The importance of aligning ghostwriting projects with the client's vision.
- Simple and Inexpensive Marketing Strategy: The cost-effective approach to marketing your book.
- Challenges with Book Marketing: Discussing the industry's challenges and misaligned goals.
- Choosing the Right Book Marketer: The importance of selecting the right book marketer.
- Bestseller Status vs. Best Earning Author: Exploring the difference and significance.
- Valuing Your Worth and Raising Fees: Strategies for determining and raising fees.
- Not About Ego, but Credibility: The true purpose of writing a book and maintaining humility.
Quotable Moments:
- "I like to say that I overcame every advantage on my way to the bottom." - Michael Levine
- "You can be dead men and dead women walking, or you can just pursue the dreams and be who you were meant to be." - Michael Levine
Links Mentioned:
Tune in to this episode to learn from Michael Levine's extraordinary journey and gain valuable insights into the world of ghostwriting, book marketing, and the path to becoming a best-earning author.